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ReferralCandy vs Sendlane

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

ReferralCandy compared with Sendlane
DetailReferralCandySendlane
What it doesReferral and affiliate program software for ecommerce brands Unified Email, SMS, Reviews & Forms
StageEstablished Not given
Founded2010 Not given
Based inNot given US
Pricing modelsubscription subscription
PricingFour plans starting at $9/month plus 10.5% success fee (Basic), $79/month plus 3.5% (Grow), $249/month plus 1.5% (Scale), and $799/month plus 0.25% (Enterprise). Success fee is a percentage of purchase subtotal on net-new customers' first three orders. Month-to-month billing with no contract. Plans based on monthly email send volume starting at $100 for 50 emails per month. Unlimited contacts included across all plans. SMS available starting at $0.009 per credit. 60-day free trial available with limit of 100 contacts and 500 email sends.
Key features
  • Referral program setup with post-purchase prompts
  • Two-sided rewards in multiple currencies
  • Affiliate program with custom coupon codes
  • Fraud protection and abuse detection
  • Automated tracking and performance dashboard
  • Flexible commission structures
  • Automated payouts via multiple methods
  • Integration with Klaviyo, Google Analytics, and Meta Pixel
  • Support for multiple platforms
  • Multi-channel automation
  • Email campaign builder
  • SMS marketing
  • Review collection and management
  • Customer segmentation
  • Real-time analytics
  • Abandoned cart recovery
  • Form builder
  • Behavior-based automation
  • Revenue tracking
What makes it different
  • One platform for both referral and affiliate programs
  • All features included on every pricing plan
  • Month-to-month billing with no contract or commitment
  • Quick setup without custom development required
  • Sixteen years of ecommerce-focused development
  • Unified platform combining email, SMS, reviews, and forms in one system
  • Pay only for sends, not for contact profiles
  • 24/7 support with live chat and average response time under 30 seconds
  • Integrated review management included for free
  • Deep integrations with eCommerce platforms like Shopify and WooCommerce
Free planNot given Not given
Open sourceNot given Not given
PlatformsNot given Not given
Public APINot given Not given
Community votes00
DR (Domain Rating by Ahrefs)83 no change since last check72 no change since last check
Trust Flow (Majestic)3928
Citation Flow (Majestic)5546
Referring domains (Majestic)88631348

5 details filled in for both companies.

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